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Complete quality control. These firms have a closed ecosystem, meaning they have total control over the content, media and/or applications.

Walled gardens

Building a “walled garden” gives a company more control over the content or services users can access, which can lead to a better user experience and higher retention.

According to [[link1]], walled garden sites can make users feel confined and may even diminish the user experience, as they tend to limit the opportunity for users to leave the site. Some even refer to walled gardens as “walled prisons”.