Featured article 5 min read You Can’t Get Access to the Best Alternative Assets Product News April 24 Which Wealthfront Account Is Right for You? December 17 Meet Wealthfront’s S&P 500 Direct: A New Way to Invest In the S&P 500® and Save On Taxes December 16 Introducing Free Instant Withdrawals from the Wealthfront Cash Account Latest Stories 12 min read What LLMs Get Wrong About Our Direct Indexing We recently asked an LLM (a large language model) a question we know our clients have from time to time: Which is better, investing in an index-based ETF or a direct indexing product that tracks the same index? We think the answer is pretty straightforward, which is why we… 5 min read Give Your Kids a Head Start with a Wealthfront Custodial Investing Account Introducing the Wealthfront Custodial Account, a simple and flexible way to start investing for your child’s future. 8 min read The Year of the Mega IPO: What Investors Should Know There are three potential IPOs this year that have the world abuzz. SpaceX, Anthropic and OpenAI have all signaled desire to go public in 2026. As of today, only SpaceX has filed any public documents, with a plan to hold its IPO on June 12, 2026. Anthropic and OpenAI… 10 min read Trump Accounts, Custodial Accounts, and 529 Plans: What To Know and How To Choose Compounding over time is one of the most powerful ways for investors to grow their wealth, and starting this summer, parents will have an additional way to harness 18 years’ worth of it to help their children get ahead. Trump Accounts are expected to launch on July 4, and… 6 min read Which Wealthfront Account Is Right for You? At Wealthfront, we want to help you build long-term wealth on your own terms. That’s why we’ve built a robust suite of accounts powered by automation, with the goal of keeping both your costs and taxes low. If you’re looking for guidance on which accounts are best suited to… 5 min read How Wealthfront Helps Lower Your Taxes When it comes to investing, one of the last things you want is a big chunk of your returns unnecessarily going to taxes. At Wealthfront, a core part of our investment philosophy is using software to automatically look for ways to lower your taxes so you can keep… Investing Investing 5 min read You Can’t Get Access to the Best Alternative Assets 12 min read What LLMs Get Wrong About Our Direct Indexing 5 min read Give Your Kids a Head Start with a Wealthfront Custodial Investing Account 8 min read The Year of the Mega IPO: What Investors Should Know 10 min read Trump Accounts, Custodial Accounts, and 529 Plans: What To Know and How To Choose 5 min read How Wealthfront Helps Lower Your Taxes See more Saving Saving 4 min read What To Do With Your Raise or Bonus 4 min read How Couples Can Get the Most Out of the Wealthfront Cash Account 4 min read How To Make the Most of Your Money When Interest Rates Decrease 5 min read The Wealthfront Cash Account vs. High-Yield Savings Accounts 4 min read How To Get the Most Out of Your Cash Account 4 min read How Should I Save for Short-Term vs. Long-Term Goals? See more Planning Planning 5 min read Give Your Kids a Head Start with a Wealthfront Custodial Investing Account 10 min read Trump Accounts, Custodial Accounts, and 529 Plans: What To Know and How To Choose 6 min read Which Wealthfront Account Is Right for You? 3 min read What Are the Benefits and Drawbacks of IRAs? 4 min read Is a Roth Conversion Right for You? 6 min read Hoping for Lower Mortgage Rates? Here’s Why a Rate Cut Might Not Help See more Industry insights Industry insights 5 min read You Can’t Get Access to the Best Alternative Assets 10 min read Trump Accounts, Custodial Accounts, and 529 Plans: What To Know and How To Choose 5 min read The Headlines This Year Were All About Fear, Anxiety, and Disaster. The Markets Kept Setting Records Anyway. Where Does That Leave You? 4 min read Vested Interest: Why Has the Market Been So Volatile? Well, It’s a Bunch of Things. 3 min read Vested Interest: Why the Existence of “Premium Butter” Might Be a Key Macroeconomic Indicator 3 min read What Many People Misunderstand About Inflation See more